What is WilloSend?
WilloSend is a comment-to-DM automation platform built for creators, coaches, and course sellers who want to turn Instagram engagement into leads and sales — automatically.
When a follower comments a keyword on your post or reel, WilloSend instantly sends them a personalized direct message with your link, freebie, or offer — no manual replying, no missed DMs, no lost opportunities.
What WilloSend Does
WilloSend connects to your Instagram Business or Creator account via the official Instagram API and automates your DM funnel using three core modes:
- Grow Convert comments into followers, email subscribers, or newsletter signups.
- Book Turn engaged followers into booked calls, consultations, or appointments.
- Sell Drive comment-triggered DMs straight to product pages, checkout links, or digital downloads.
Who It's For
WilloSend is built for Instagram creators in the newsletter, coaching, course, and digital product spaces who want a lightweight ManyChat alternative focused specifically on comment-to-DM automation rather than complex chatbot building.
Why WilloSend
Most automation tools are built for broad chatbot flows. WilloSend is purpose-built for one high-converting use case: turning Instagram comments into direct, personal conversations that move people down your funnel — fast, compliant, and without the learning curve.
Key features
- Send DMs automatically when someone comments a keyword.
- Set different keyword triggers for different posts.
- Add follow-up messages for people who do not click.
- Track comment-to-DM performance with clear analytics.
- Uses Meta's official Business API for safer automation.
- Offers flat pricing with no per-contact fees.
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