Flares

What is Flares?

Flares helps teams track competitors across multiple sources and turn noisy market signals into clear action. It captures early moves, product changes, pricing updates, and shifts in positioning, then turns them into structured reports, weekly digests, and live battlecards. The product is built for product marketing, sales, pre-sales, enablement, customer success, revops, founders, and executives. It also includes resources like guides, templates, sources, metrics, prompts, and free tools to support competitive intelligence work.

Key features

• Tracks competitors across many sources automatically.
• Filters noise into actionable competitive signals.
• Creates structured reports and weekly digests.
• Builds live battlecards for sales teams.
• MCP
• Weekly digest