Brandfire

What is Brandfire?

Brandfire is an Ireland-based agency that designs and runs customer loyalty programs, sales promotions, and reward campaigns. It helps brands build retention plans from strategy to setup, creative, platform build, fulfilment, customer care, and reporting. The team handles the heavy lifting so clients can launch faster and focus on results. Brandfire works on things like points programs, tiers, cashback, receipt-upload promotions, prize giveaways, and automated rewards. It also provides real-time analytics so brands can track engagement, redemption, spend, and customer retention. The service is built for brands that want a practical way to boost repeat purchases and customer loyalty without adding extra internal workload.

Key features

• Designs loyalty programs around customer behavior and business goals.
• Runs sales promotions from strategy through fulfilment and reporting.
• Provides ready-to-launch rewards platforms with existing processes.
• Offers full-service management across creative, technology, and support.
• Delivers real-time analytics and daily campaign dashboards.
• Builds reward structures like points, tiers, cashback, and hybrid.