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Draft Alpha

Your Brand Identity. Ready Today. Built to Scale

What is Draft Alpha?

Draft Alpha helps you build your first brand identity, fast. From voice and tone to content rules, we turn your ideas into a clear, consistent brand system. Then we help your team apply that brand at scale, across every product screen, workflow, and team. Your Brand Identity. Ready Today. Built to Scale.

Key features

Instantly generate your first brand identity
Manage your brand identity across teams
Automatically detect and correct brand guideline violations
Automatically generate content improvements aligned with your brand
Figma Plugin